Public Relations Manager (cybersecurity)

Job Description:

Overview

(ISC)² ® is the world’s largest nonprofit membership association of certified cybersecurity professionals. We’re committed to helping our members learn, grow and thrive by providing world-class cybersecurity qualifications, professional development and engagement opportunities that inspire a safe and secure cyber world. With a membership more than 168,000 strong, we empower professionals who touch every aspect of information security.

We strive for a true sense of belonging for all our employees and strive to foster authenticity, trust, empowerment and connectedness that leads to everyone’s success. For more information, visit www.isc2.org/dei.

Position Summary

We are looking for a public relations professional with experience working in the cybersecurity industry. Join a team of senior PR professionals and contribute immediately by lending your expertise to help shape our global public relations strategy. We are a collaborative team looking for an experienced professional to provide fresh perspectives, and new strategies and tactics. The ideal candidate will regularly engage senior management, subject matter experts, regional teams, department heads, members and others throughout the organization. This role will independently and proactively identify opportunities to generate positive news coverage for the association, its certifications, education offerings, members, research program and other initiatives, as well as build awareness for security as a rewarding profession. Champion the (ISC)2 employee culture and fosters the organizations Diversity, Equity, Inclusion goals.

Responsibilities

Be a key contributor to the (ISC)2 global media relations strategy, focusing on national, public policy, cybersecurity, IT and vertical market publications

Support (ISC)2 advocacy programs to help advance the security profession and influence favorable policies in the public and private sectors

Develop original PR programs, strategies and tactics that drive results and support the mission and various business objectives

Draft, edit and distribute press releases

Consult with internal teams to identify PR opportunities

Build and maintain relationships with key editors, reporters, bloggers and others, and serve as a point of contact for media

Provide executive media training and coaching

Prepare executives for interviews and staff calls

Coordinate PR efforts with global counterparts

Assist with the development and maintenance of association crisis communication plans

Support and promote events and conferences

Track and regularly report on the performance and effectiveness of the PR program

Follow key media for relevant trends to identify new angles for story pitching

Contribute to the development of thought leadership material, including blogs, white papers, reports, byline articles and infographics

Develop communications plans to support various company initiatives like product and service launches and updates

Collaborate with in-house research team to help guide direction of future market research strategy and direction for PR purposes, including the annual Cybersecurity Workforce Study

Manage third-party PR agencies or contractors as needed

As needed, create original and compelling copy for multiple communications channels, audiences, and regions, including web, print, events, video scripts, blogs, newsletters, white papers and social media

Miscellaneous duties as assigned

Qualifications

Bachelor’s Degree in Journalism, Marketing, Communications, or a related field

At least 6 years of experience in a Public Relations or Communications role, either corporate, contract media, or agency

Exceptional communication (verbal and written) and presentation skills; can confidently articulate information in a professional manner to individuals at all levels, and with both internal and external partners

Advanced proficiency with MS Office products (Word, Excel, Power Point, Outlook, SharePoint), internet and web applications/navigation

Experience with managing projects, vendors, and budgets preferred

Knowledge of cybersecurity or information technology preferred

Experience working with member associations or nonprofits a plus

Skills/Competencies:

Ability to demonstrate and support the 5 Company Core Values: Integrity, Excellence, Unity, Accountability, Agility

Supports an inclusive culture that encourages, supports and celebrates diversity, equity, and inclusion; serve as a role model to promote DEI best practices.

Excellent copywriting abilities; savvy editorial skills and an adaptable writing style for broad audiences and on multiple channels

Very keen attention to detail, especially editorial and proofreading for consistency and grammar/spelling

Versatile writer who can adapt style and tone to a wide array of audiences and channels

Ability to prioritize multiple assignments and large projects in a deadline-driven environment and with limited oversight

Disciplined in meeting business goals and objectives

Works well independently and as part of a team; develops positive relationships with team and clients

Ability to proactively identify opportunities and quickly implement solutions

Sense of Urgency - Meets deadlines, establishes appropriate priority, executes tasks and projects timely

Physical & Mental:

Up to 10% travel may be required

Work normal business hours and extended hours when necessary

Remain in a stationary position, often standing or sitting, for prolonged periods

Regular use of office equipment such as a computer/laptop and monitor computer screens

Dexterity of hands and fingers to operate a computer keyboard, mouse, and other computer components

#LI-remote

Equal Employment Opportunity Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic as protected by applicable law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.