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Marketing Activations Manager

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AFAR

Remote

Posted 11 days ago


Job Description:

AFAR Media is currently seeking a Marketing Activations Manager to join the Sales & Marketing team. The primary role of the Marketing Activations Manager is to successfully execute partner marketing programs and to support sold campaigns from kick-off to wrap-report. The Marketing Activations Manager will act as the key liaison for internal AFAR teams and clients/agencies, collaborating across various departments (sales, adops, branded content, social media, editorial) to activate and deliver all campaign elements on-time. As part of the Marketing team, this person will also be tasked with analyzing campaign performance across multiple partners to report on insights and create best practices, business rules, and other guidelines.

Primary Responsibilities:

Execute and maintain sold media programs, including but not limited to client communication, project management, digital optimization, and wrap reports

Project management, including managing all timelines, budgets, client expectations/KPIs; engaging and overseeing tactics across multiple departments and outside vendors, etc.

Partner with the Marketing and AdOps teams to establish best practices for pitching, pricing, and packaging marketing solutions. Develop and communicate learnings and insights to sales and marketing teams.

Troubleshoot and develop solutions for complex client/agency challenges and requests

Build case studies, templates, and other tools/materials to communicate the strength of AFAR marketing solutions

Establish vendor relationships and other partnerships to support marketing activations and deliver best in class solutions

Collaborate with email lead and oversee all AFAR sponsored email products, analyze performances, and share insights and best practices with pre-sale and sales team

Requirements/Qualifications:

Minimum 3+ of project management or marketing experience

Self-starter who sets priorities, takes on new projects and drives progress with full accountability

Strong communication skills, including clear and concise oral and written communication and ability to strategically problem solve, troubleshoot, and develop solutions

Strong knowledge of current digital, social, and mobile advertising platforms and ability to implement into everyday work

Ability to manage multiple priorities and prioritize workload in a fast-paced environment

Ability to work independently and co-exist within a team

Hands-on experience with digital platforms and web technologies preferred

Working knowledge of InDesign, Photoshop, Keynote, and Microsoft Office Suite; SailThru and Asana a plus

The salary for this position will be $65,000 to $75,000 depending on experience.

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